URL as a metric for social object’s value (Weekend rambling)
A part in the series of just writing out an idea and rambling on it on this blog.
One of the core architectural big ideas of the web is that each resource, or web page has an URL or a link, and other pages can link to them. However, in the “social media” reiteration, these links are called “permalinks” in a strange doublespeak way as the ordinary Web 0.1 links were meant to be permanent as well and, instead, “link rot” seems to be more prevalent as ever with short-url services and other strange URL schemes.
I am of the opinion that we make a great injustice to discussion on the web by calling those things that hang on the bottom of web pages (and hence do have URLs) “comments” and, as non-entities of the web, only rarely have URLs of their own (even of the hash-variety). This is the second injustice. It is often that in these “comments” there are real gems, but you can’t refer to them with any direct link.
The worst offender, unsurprisingly, is Facebook, which from a cultural-historical viewpoint is going to be a huge black hole. It is in a stark constrat to Twitter, where each tweet has an URL. There are many social “objects” on Facebook that are completely inactionable and this is completely against the very nature of the Web. Technically, with stuff like Activity Streams, it’s possible to “like” a “like” and so on, but this isn’t possible from most social network tools’ user interface.
From the Web point of view, having URL for each tweet might be one reason why Twitter is gaining more steam and Facebook is struggling. Twitter is actively becoming a part of the Web, while Facebook is actively trying to turn the Web into Facebook (see Open Graph and Wikipedia-entry Pages) – this walled garden -strategy has always failed on the web, but it hasn’t stopped businesses from trying.
My thinking might be biased because I’m a firm believer in the open web and the idea that the web promotes openness and sharing of ideas, but not in the way Facebook has recently tried to open its users’ identities and “life streams” to the world. I believe the web is a great platform for collaboration and it’s a shame that while (as Tim Berners-Lee has pointed out) there is no shortage of URLs, we don’t give them out to all objects that live on the web.
However, the one exception that I’m willing to make are YouTube comments, which in number exceed the amount of information (with a loose definition of “information) in the library of Alexandria, but loss of which absolutely no-one would cry over.
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